Gifts for Mom
I’ve always thought that it would be easy shopping for Mum. After all, I’ve known her for a long time, right? I’ve followed her around the house when I was a child; I’ve seen her baking cakes and muffins, watching sad movies on the TV, and generally fussing about the house. I know that she likes tea, cat figurines, non-stick cookware, corduroy pants, needlepoint, and pedicures (but not in that order).
When Mother’s Day comes around the corner, it’s no big deal buying a special gift for her. I’ll just pop into our local arcade, go to her favorite outlet, and buy her a gift. Whenever I don’t feel like going out, I just log-on to the Internet and look for something online. Like I said; easy, right?
Well, for the first few occasions, it was definitely easy. But nowadays I’m having a lot of trouble trying to find something better than the mugs, aprons, frying pans, figurines, and other stuff that I’ve been buying for Mom. I’ve spent the past four hours going from place to place, and still no gift. The Christmas lights are starting to hurt my eyes, my feet are hurting from all the walking, and I know that if I have to listen to that pesky ‘Deck the Halls’ song one more time, I’m going to deck the first Santa Claus I see.
Alright, it’s still no big deal. I go home and log-in to my PC. Being Internet-savvy, I know there are a lot of online gift shops on the Web. This was going to be a no-brainer for me. Why didn’t I do this in the first place? I go to Google and type in the keywords. Big mistake. Almost a hundred websites appeared out of nowhere. It’s going to take forever to sort this one out. With nowhere else to go, I said a short prayer and dived right in.
The first few websites were quite nice, but it seemed that I had to poke around some more to actually find the one present I wanted. The next several websites were the same. It really was the equivalent of walking around a shopping centre, only this time my index finger was the one hurting from all the mouse-clicks I had to do. This is not going to be easy. Shopping online was supposed to be painless and fast.
What online shoppers are looking for is the convenience and ease of use that good online stores are supposed to provide to their customers. Items must be properly arranged in specific categories to allow quicker searching, and the prices and product description must be easily read. A friend once told me about a website where he had to read the product description in what seemed like fine print!
As for me, I started my own gift shop on the Internet shortly after realizing that I could attract more customers by designing the site based on what I learned from my own experiences as a shopper. Now I have no problem finding gifts for mom, and for everyone else, too.
About the author:
Azlan Irda is the co-founder of http://www.sarahgifts.com which provides great gifts for friends and family. Visit our website to find the perfect gift for any occasion.
- Azlan Irda